Sales intelligence from your Zoom recordings
Your team records every call. Uses less than 5% of it. Battle cards written 14 months ago. New reps spending 90 days learning what top reps already know. When a rep leaves, every insight they had about your top competitors leaves too. TrueSignals watches your calls and CRM continuously and turns what it finds into structured assets your whole team can use — no dedicated enablement hire required.
Connect Zoom, Teams, or Meet in about 15 minutes — no IT ticket needed
Every qualifying call generates 3–5 cards like this. After 90 days, your team has a searchable library of every insight that's ever closed a deal.
Three to five insights extracted from that week's calls, formatted as Slack-ready snippets. The thing your best rep said on Thursday that every rep should know by Monday — surfaced without anyone having to watch four hours of recordings.
One targeted update per competitor per month, based on calls where that competitor came up. Not a rewrite — a precise update to what's working, what's changed, and what objections have emerged since the last version was written.
One new win story per month, structured for immediate use in email and decks. Extracted from a real closing call — the customer outcome, the turning point, the specific proof point that moved the deal. Ready to use, not a blank template to fill in.
Every account starts with the three core deliverables above — deliberately lean, so nothing sits unused. These activate automatically once there's enough call and deal volume to make them useful, at no extra cost on Growth and Scale plans.
Structured cards for every claim, objection-handling approach, and proof point that surfaces in calls. The permanent library — searchable, attributed to source calls, tagged by competitor, stage, and buyer persona. Grows with every week.
When a rep leaves or changes roles, the engine generates a brief per active account from their call history: relationship context, real deal status, objections already beaten, what the actual champion cares about. Built proactively so it exists before you need it.
A curated set of knowledge cards assembled for new rep ramp — the top objections by competitor, the proof points that close each segment, the talk tracks your best reps actually use. Built from your real calls, not a generic playbook.
Monthly analysis of what the calls in won deals have in common vs. lost deals. Rep behaviors, talk-to-listen ratios, topics that correlate with closed-won — surfaced from the data, not from gut feel or exit surveys.
Zoom or Meet, your CRM, and Slack — OAuth connect, no admin access or IT ticket required. A short guided setup (your top competitors, one won deal, one lost deal) gives the engine a starting point even before it has call history to learn from.
Every call, every CRM deal-stage change, every competitor pricing move gets checked against what you already know. Low-risk items — pre-call briefs, call summaries — get sent straight to the rep. Anything that touches positioning, pricing, or claims gets drafted and held for review. Nothing reaches a rep unreviewed if it could be wrong.
Anything drafted for review lands in a short weekly queue — approve, edit, or discard each item in seconds. No blank page, no essay-length review. Most weeks this is a five-minute task for whoever owns enablement, even if that's not their full-time job.
Every rep gets a tailored pre-call brief in Slack — deal facts plus a short "worth considering" section, framed as reminders, never as correction. No login, no portal, nothing new to check. The knowledge that used to live in one rep's head now shows up automatically, for everyone.
Self-serve OAuth connect — no IT ticket, no admin access request, roughly 15 minutes end to end. Reps receive briefs and updates directly in Slack, where they already work; nothing requires a new login. CRM connection is what lets deal-stage changes trigger briefs automatically.
"Most sales teams are sitting on the most valuable dataset they'll ever have — every call their reps have ever made. They use less than 5% of it. The rep who closed your biggest deal this quarter knows something the rest of the team doesn't. The engine gets it out of their head and into the hands of every rep who needs it."
You're a B2B SaaS company with somewhere between 15 and 50 reps. You record every sales call on Zoom, Teams, or Meet. You don't have a Gong subscription, a dedicated sales enablement manager, or anyone whose job it is to update the battle cards. Your VP Sales knows the knowledge problem is real — they just don't have the bandwidth or budget to fix it with enterprise software built for teams five times their size.
Not the right fit if: you're already on Gong and using its AI features, you have a full-time sales enablement team, or you're not recording calls at all.
You've lost deals you should have won because a rep didn't know what another rep had already figured out. You know the knowledge is somewhere in those recordings. You need it extracted and distributed — without adding to your plate or your team's.
You're supposed to keep the battle cards current, build the onboarding program, extract win/loss patterns — and you're doing it manually. You can synthesize 10% of what's in those recordings. The engine handles the extraction so you can focus on distribution.
The best pitch you've ever heard for your product came from one rep, once. You couldn't replicate it. You need the institutional knowledge that makes your top reps different to be available to your whole team — not locked inside one person's instincts.
Renewals get harder when the context from the original sale is gone. The handover brief we generate per account — before a rep transition, not after — means every CS handoff starts with full relationship context, not a scramble through bad CRM notes.
Priced per rep — adding someone to the team just adds their share, nothing to upgrade or renegotiate. Every account gets the full trigger engine, the weekly review queue, and Slack-native delivery to reps, regardless of size.
14-day free trial, full access, no card required to start. Card required only to keep the engine running past day 14. Billed monthly, cancel anytime.
Connect your calls and CRM, and see what's inside within minutes — what's working against your top competitor, what's closing deals, what's walking out the door when a rep leaves. Full access, no card required.
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